Privacy Policy

1. Overview

vq.pe ("we," "us," "our") is a website builder platform operated by vqpe LLC (USA) and Killwalk (India). We serve as an authorized reseller of digital services provided by UPLEF FZ-LLC ("Service Provider"). This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you use our platform and services.

2. Key Definitions & Roles

• vq.pe (Reseller/Data Controller): We manage customer relationships, marketing, and primary support. For these activities, we act as a Data Controller.
• UPLEF FZ-LLC (Service Provider/Merchant of Record): The ultimate provider of technical services and the Merchant of Record (MoR) for all transactions. UPLEF FZ-LLC acts as the primary Data Controller for transaction data and service delivery.
• Data Controller: Determines why and how personal data is processed.
• Data Processor: Processes data on behalf of the Controller.

3. Comprehensive Information We Collect

3.1. Information You Provide Directly

• Account Information: Name, email address, phone number, business details
• Billing Information: Payment details (processed securely by our MoR's payment processors)
• Content Data: Website content, images, text, and other materials you upload
• Communication Records: Support tickets, chat transcripts, email correspondence

3.2. Information Collected Automatically

• Technical Data: IP address, browser type, device information, operating system
• Usage Data: Pages visited, features used, time spent, clickstream data
• Cookies & Tracking: Session cookies, persistent cookies, analytics tokens

3.3. Information from Third Parties

• Service Provider Data: Account status, service usage metrics from UPLEF FZ-LLC
• Payment Processors: Transaction confirmations, billing status
• Marketing Partners: Campaign performance data (where applicable)

4. Legal Bases for Processing (GDPR Compliance)

We process your personal data based on the following legal grounds:

• Contractual Necessity: To provide and maintain our services
• Legitimate Interests: For security, analytics, and service improvement
• Legal Obligation: To comply with tax, accounting, and regulatory requirements
• Consent: For marketing communications and specific data processing activities

5. Detailed Use of Your Information

5.1. Service Delivery & Operations

• Create and manage your website and account
• Process payments and subscriptions
• Provide technical support and customer service
• Communicate important service updates and security alerts

5.2. Business Operations

• Analyze usage patterns to improve our platform
• Develop new features and services
• Ensure platform security and prevent fraud
• Conduct business analytics and reporting

5.3. Marketing & Communications

• Send promotional materials (with your consent)
• Personalize marketing content
• Measure campaign effectiveness
• Conduct market research

6. Information Sharing & Disclosure

6.1. With Our Service Provider (UPLEF FZ-LLC)

• Service delivery and technical support
• Payment processing and invoicing
• Tax calculation and compliance
• Regulatory obligations as Merchant of Record

6.2. With Trusted Third Parties

• Payment Processors: Stripe, PayPal, and other financial institutions
• Cloud Service Providers: AWS, Google Cloud for hosting and storage
• Analytics Providers: Google Analytics, Mixpanel for usage analysis
• Customer Support Tools: Helpdesk software, chat platforms

6.3. Legal Requirements & Business Transfers

• To comply with legal obligations or respond to lawful requests
• To protect our rights, privacy, safety, or property
• In connection with a business merger, acquisition, or sale

7. International Data Transfers

Your personal data may be transferred to and processed in:

• United Arab Emirates: Where UPLEF FZ-LLC is based
• United States: Where vqpe LLC operates
• India: Where Killwalk operations are located
• Other jurisdictions: Where our service providers operate

We ensure appropriate safeguards through:

• Standard Contractual Clauses (SCCs)
• Data Processing Agreements (DPAs)
• Adequacy Decisions (where applicable)

8. Data Security Measures

• Technical Safeguards: SSL/TLS encryption, firewalls, secure servers
• Organizational Controls: Access restrictions, employee training, security policies
• Physical Security: Data center protections, access controls
• Regular Assessments: Security audits, vulnerability testing

9. Data Retention

We retain personal data only as long as necessary for:

• Active Accounts: Duration of your account plus 2 years
• Billing Records: 7 years for tax and accounting purposes
• Marketing Data: Until consent withdrawal or 3 years of inactivity
• Legal Requirements: As mandated by applicable laws

10. Your Data Protection Rights

Depending on your location, you may have the right to:

• Access: Request copies of your personal data
• Rectification: Correct inaccurate or incomplete data
• Erasure: Request deletion of your personal data
• Restriction: Limit processing of your data
• Portability: Receive your data in a machine-readable format
• Objection: Object to certain processing activities
• Consent Withdrawal: Revoke consent for marketing communications

To exercise these rights, contact us at [email protected]. We respond within 30 days.

11. Cookies and Tracking Technologies

• Essential Cookies: Required for platform functionality
• Performance Cookies: Help us understand how users interact with our platform
• Functional Cookies: Remember your preferences and settings
• Marketing Cookies: Track campaign performance (with consent)

You can manage cookie preferences through your browser settings.

12. Children's Privacy

Our services are not directed to children under 16. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

13. Changes to This Policy

We may update this policy periodically. We will notify you of material changes via:

• Email notification to registered users
• Prominent notice on our website
• In-platform notifications

Continued use after changes constitutes acceptance of the revised policy.

14. Contact Information

For privacy-related inquiries or to exercise your rights, contact us at:

vq.pe Data Protection Team
Email: [email protected]

United States (vqpe LLC)
EIN: 98-1878387 | Entity ID: 2025-001752874
Registered Agent: 30 N Gould St Ste R, Sheridan, WY 82801

India (Killwalk)
GSTIN: 03GVMPS1723R1ZV
Shop No. 9b, Block D1, Delta City, Malerkotla Road, Ludhiana, Punjab 141122

Service Provider Contact:
UPLEF FZ-LLC
Email: [email protected]
Address: Compass Building, Al Shohada Road, Al Hamra Industrial Zone-FZ, Ras Al Khaimah, UAE

15. Complaint Resolution

If you have concerns about our data practices, you may also contact your local data protection authority.